Strategic business planning is a key component to growing your firm. Unfortunately, it can be time consuming to create and can become obsolete as situations change. This presentation teaches you Strategic Planning made simple, fast, and effective!
Learning objectives:
- Determine your areas of focus for the next 12-18 months
- Identify your firm’s strengths, weaknesses, opportunities, and threats
- Establish a strong foundation for marketing your firm
- Understand what really sets you apart from other attorneys
Alay Yajnik is a law firm growth expert who helps law firms learn business best practices so that they make more money, work fewer hours, and spend more time doing the things they love. Alay is the author of Staffing Up: The Attorney’s Guide to Hiring Top Talent, the first book on hiring for lawyers. He is the founder of Lawyer Business Advantage and the host of the Lawyer Business Advantage podcast. Alay Yajnik holds an MBA in Finance and Marketing.
