What do you want your business to become? What does success look like? In defining your firm brand, you define its future. In this guidebook, Building a Brand: Measuring, Metrics, and Marketing, Jo-Anna Nieves walks you through how to define your law firm’s purpose and plan for its future. When you first hang your shingle, don’t just blindly go after any client you can get. When you recognize your passions and plan your business based on those passions, it’s easier to target your offerings to serve the clients you want serve.
Why Appellate Risk in California Family Law Is Often Overstated
Appeals are often perceived as a significant threat in family law matters. But in practice, the likelihood of reversal is often far lower than it appears at the trial level.
